Books

1. Internet Marketing, 2/e, with e-Commerce PowerWeb
   

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2. How Brands Become Icons: The Principles of Cultural Branding
   

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3. How to Write a Good Advertisement
   

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4. How to Avoid "Just Looking": And Other Ways to Increase Your Retail Sales
   

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5. Marketing That Matters: 10 Practices to Profit Your Business and Change the World (Social Venture Network)
   

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6. Pitching Hollywood: How to Sell Your TV and Movie Ideas
   

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7. Consumer Behavior (Mcgraw-Hill/Irwin Series in Marketing)
   

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8. Consumer Behavior: A Strategic Approach
   

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9. The Contract and Fee-Setting Guide for Consultants and Professionals
   

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10. How to Sell Without Being a JERK!: The Foolproof Approach to the World's Second Oldest Profession
    

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11. The Complete Independent Movie Marketing Handbook
    

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12. The Marketing Plan
    

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13. Idea Industry: How to Crack the Advertising Career Code
    

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14. Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate
    

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15. Doug Stevenson's Story Theater Method (previously titled: Never Be Boring Again)
    

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16. Harvard Business Review on Strategic Sales Management (Harvard Business Review Paperback Series)
    

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17. Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education
    

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18. Cash from Square Foot Gardening
    

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19. The Solution-Centric Organization
    

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20. Designing and Managing the Supply Chain w/ Student CD-Rom
    

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21. Hands-On Social Marketing: A Step-by-Step Guide
    

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22. Make Millions Selling on QVC: Insider Secrets to Launching Your Product on Television & Transforming Your Business (and Life) Forever
    

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23. Instant Leads (Instant Success)
    

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24. Award Winning Customer Service: 101 Ways to Guarantee Great Performance
    

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25. Up the Agency: The Funny Business Of Advertising
    

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Books:

1. No Business Like E-Business: The Spectacularly Simple Secrets Behind How You Can Create A Web Site And Make Money With It
2. The Big Investment Lie: What Your Financial Advisor Doesn't Want You to Know
3. Running Money: Hedge Fund Honchos, Monster Markets and My Hunt for the Big Score
4. Queremos que seas rico (Why We Want You to Be Rich)
5. The Electronic Day Trader: Successful Strategies for On-line Trading
6. Practical Investment Management (with Stock Track Coupon)
7. Tips and Traps When Buying a Home
8. Rental Houses for the Successful Small Investor
9. BODY LANGUAGE: HOW TO READ OTHERS\' THOUGHTS BY THEIR GESTURES
10. Don't Sweat the Small Stuff--and it's all small stuff (Don't Sweat the Small Stuff Series)

Books

Books