Books

1. The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
   

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2. The Inventor's Bible: How to Market and License Your Brilliant Ideas
   

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3. Kotler on Marketing: How to Create, Win, and Dominate Markets
   

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4. PR! - A Social History of Spin
   

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5. Personal Selling: Building Customer Relationships and Partnerships
   

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6. Electronic Commerce: From Vision to Fulfillment (3rd Edition)
   

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7. Public Relations For Dummies (For Dummies (Business & Personal Finance))
   

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8. Customer Service For Dummies (For Dummies (Business & Personal Finance))
   

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9. How to Fold (Vol. 3)
   

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10. Principles of Advertising and IMC (The Mcgraw-Hill/Irwin Series in Marketing)
    

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11. Go To Market Strategy: Advanced Techniques and Tools for Selling More Products to More Customers More Profitably
    

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12. Professional Search Engine Optimization with PHP: A Developer's Guide to SEO
    

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13. General Aviation Marketing and Management
    

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14. Brands and Branding (The Economist Series)
    

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15. Leading for Innovation: & Organizing For Results
    

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16. Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
    

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17. Compensating the Sales Force: A Practical Guide to Designing Winning Sales Compensation Plans
    

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18. Effort-Less Marketing for Financial Advisors
    

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19. Sales Forecasting Management: A Demand Management Approach
    

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20. Do It Wrong Quickly: How the Web Changes the Old Marketing Rules (IBM Press)
    

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21. Marketing: Real People, Real Choices with Free Web Access
    

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22. Call Centers For Dummies (For Dummies (Computer/Tech))
    

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23. Secrets of Great Sales Management, The: Advanced Strategies for Maximizing Performance
    

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24. Destination Branding for Small Cities
    

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25. Advertising the American Dream: Making Way for Modernity, 1920-1940
    

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Books:

1. Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
2. Promotion in the Merchandising Environment
3. Lessons in Service from Charlie Trotter
4. Six Sigma Pricing: Improving Pricing Operations to Increase Profits (Six Sigma)
5. Anatomy of a Trend
6. Zingerman's Guide to Giving Great Service
7. The Power of Simplicity
8. Internet Marketing, 2/e, with e-Commerce PowerWeb
9. No Business Like E-Business: The Spectacularly Simple Secrets Behind How You Can Create A Web Site And Make Money With It
10. The Big Investment Lie: What Your Financial Advisor Doesn't Want You to Know

Books

Books