Books

1. Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
   

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2. Chief Customer Officer : Getting Past Lip Service to Passionate Action
   

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3. Asking Questions: The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires
   

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4. Designing the Customer-Centric Organization: A Guide to Strategy, Structure, and Process (Jossey Bass Business and Management Series)
   

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5. Marketing Research Essentials
   

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6. Ultimate Small Business Marketing Guide
   

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7. Basic Flight Physiology
   

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8. Remarkable Service: A Guide to Winning and Keeping Customers for Servers, Managers, and Restaurant Owners
   

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9. Contemporary Direct Marketing
   

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10. Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
    

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11. Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future
    

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12. The Big Book of Sales Games (Big Book of Business Games)
    

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13. Call Center Management on Fast Forward: Succeeding in Today's Dynamic Customer Contact Environment (Updated and Expanded Edition)
    

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14. Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
    

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15. It Only Takes 1% to Have a Competitive Edge in Sales
    

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16. Wine Marketing & Sales: Success Strategies for a Saturated Market
    

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17. The Artist's Marketing and Action Plan Workbook
    

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18. Microsoft® Dynamics(TM) CRM 4.0 and Microsoft Dynamics Live CRM Step by Step (Step By Step
    

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19. Brand Warfare: 10 Rules for Building the Killer Brand
    

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20. Soft Selling in a Hard World: Plain Talk on the Art of Persuasion (2nd Edition-Revised & Updated)
    

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21. Inside Toyland: Working, Shopping, and Social Inequality
    

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22. Heavy Hitter Selling: How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy
    

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23. Public Relations: A Values-Driven Approach, Cases Edition (3rd Edition)
    

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24. Your Marketing Sucks.
    

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25. Build Your Own Database Driven Website Using PHP and MySQL
    

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Books:

1. The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
2. Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
3. Promotion in the Merchandising Environment
4. Lessons in Service from Charlie Trotter
5. Six Sigma Pricing: Improving Pricing Operations to Increase Profits (Six Sigma)
6. Anatomy of a Trend
7. Zingerman's Guide to Giving Great Service
8. The Power of Simplicity
9. Internet Marketing, 2/e, with e-Commerce PowerWeb
10. No Business Like E-Business: The Spectacularly Simple Secrets Behind How You Can Create A Web Site And Make Money With It

Books

Books