Books

1. Advantage Books: Marketing Principles and Best Practices (with InfoTrac ) (Advantage Series)
   

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2. Sales Management: Analysis and Decision Making
   

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3. Managing the Design Factory
   

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4. Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement (Adams Streetwise Series)
   

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5. Accidental Branding: How Ordinary People Build Extraordinary Brands
   

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6. Silent Selling: Best Practices And Effective Strategies In Visual Merchandising
   

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7. Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind
   

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8. Primer of Public Relations Research
   

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9. The 33 Ruthless Rules of Local Advertising
   

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10. Small Business Marketing for Dummies, Second Edition
    

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11. The Interplay of Influence: News, Advertising, Politics, and the Internet (with InfoTrac®)
    

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12. Customer Mania! It's Never Too Late to Build a Customer-Focused Company
    

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13. Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the Internet!
    

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14. Don't Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial Market
    

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15. The Copy Workshop Workbook 2002
    

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16. Advertising Strategy: Creative Tactics From the Outside/In
    

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17. Human Relations: Interpersonal Job-Oriented Skills (9th Edition)
    

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18. A Guide to Computer User Support for Help Desk and Support Specialists, Third Edition
    

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19. Gravitational Marketing: The Science of Attracting Customers
    

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20. Marketing to Women: How to Understand, Reach, and Increase Your Share of the World's Largest Market Segment
    

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21. In Velocity: From the Front Line to the Bottom Line
    

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22. Party with a Purpose: The Psychological Secrets to Recruiting and Retaining Party Plan Partners
    

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23. Great Customer Service on the Telephone (Worksmart Series)
    

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24. Free Prize Inside
    

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25. Dalrymple's Sales Management: Concepts and Cases
    

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Books:

1. Punk Marketing: Get Off Your Ass and Join the Revolution
2. Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
3. The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
4. Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
5. Promotion in the Merchandising Environment
6. Lessons in Service from Charlie Trotter
7. Six Sigma Pricing: Improving Pricing Operations to Increase Profits (Six Sigma)
8. Anatomy of a Trend
9. Zingerman's Guide to Giving Great Service
10. The Power of Simplicity

Books

Books